Finding Keywords with Keyword Research

Keyword Research shows you what people type into Google about a topic. Use it to find the words your customers use, then set them as target keywords on your products and pages.

Get keyword suggestions

1. Go to Apps > Ongoing SEO > Keyword Research.

2. Choose a language: English, Spanish, French or German.

3. Type a keyword or phrase, for example linen shirt.

4. Click Get Suggestions.

The app collects Google's search suggestions for your phrase and lists them under Keyword Suggestions, in alphabetical order, 50 per page.

Export your suggestions

Click Export Suggestions to CSV to download every suggestion for your search, not just the current page, as a spreadsheet file.

Use a keyword on an item

1. Pick a suggestion that matches what you sell.

2. Go to SEO Insights and click Fix next to the product, collection, page or post.

3. Enter it under Target Keyword and click Save Changes.

The scanner then checks that the keyword appears in your title, page title, meta description and description.

Good to know

• Suggestions come from Google's autocomplete, so they show what people search for. They don't include search volumes or rankings.

• Results are based on the language you choose. For other languages and countries, see How to find keywords in any language or country.

• Use a keyword only once per page or product, and don't use commas in it.

• Longer, more specific keywords are often easier to rank for. See How Can I Rank Higher On Google Search Results?